WYNDHAM Basketball Association has come to life following a change of name from Werribee earlier this month.
The Werribee Basketball Association is now known as the Wyndham Basketball Association following a special resolution endorsed by members at the association AGM on Sunday 8 December 2019.
Wyndham Basketball Association (WBA) President, Paul Jones, is thrilled with the decision, stating “it is a landmark decision for the association, and it signifies the outstanding work of those who’ve worked tirelessly over many years to provide increased and improved basketball opportunities for the Wyndham community. Importantly, the name change acknowledges and is inclusive of our entire membership and is welcoming of all community members across the Wyndham region.”
Jones praised the foresight of the membership, saying “we are delighted to have the support of our members for this important change, as becoming the Wyndham Basketball Association is a much clearer representation of who we are, where we operate, and most importantly, the community we service.
“In 2019 alone, 7238 unique players participated in our domestic competitions, 9 of our 13 clubs are based outside of Werribee, and, we had 814 participants in Aussie Hoops which is the third largest program in Australia.
“However, we are only scratching the surface with respect to the size and scope of basketball, as the sport is truly booming, and will continue to do so, in our fast-growing municipality.
“Ultimately, this is about the provision of basketball opportunities in Wyndham and the western suburbs. Further, it aligns with our aspirations regarding participation growth, diversity and inclusivity, our representative program and elite pathways, our community engagement, and also, with regards to venues.”
Basketball Victoria CEO, Nick Honey, echoed Jones’ sentiments, saying “Basketball Victoria welcomes the announcement of Werribee Basketball Association becoming the Wyndham Basketball Association.
“Wyndham is a booming growth area of Melbourne and this change will allow the association to better cater to the entire region – both on and off the court.”
WBA General Manager, Robbie Coyle, said: “The support of Basketball Victoria regarding the name change is greatly appreciated. Importantly, they provided us the official approval to change, but also their endorsement is a strong acknowledgement that we are well positioned to service and grow our community in the future.
“The WBA executive has done an outstanding job with respect to our strategy and aspirations, and the importance and enormity of the name change to the Wyndham Basketball Association cannot be understated.
“This is something they’ve worked on for a considerable amount of time, and more recently, we’ve engaged our membership to explain the rationale and the benefits of the rename, which pleasingly, has been roundly received and supported.
“Importantly, we have retained the colours and we are still the WBA, and it’s imperative that we recognise, acknowledge and pay homage to our roots, and all our wonderful people and contributors. We are more than basketball; we are a significant and important community organisation.”
Coyle said the WBA will rollout its new branding and marketing strategy in the new year, which will include a series of activities in terms of community engagement, acknowledging the efforts of their army of volunteers, and a brand launch event.
Press release courtesy of Wyndham Basketball Association